AttractMore Blog

Japlene dressmakers recently engaged us to produce a new website for them to replace an old, out-dated site that had been in place for several years. Japlene are based in Headington and create a range of bespoke dresses for all types of special occasions including weddings, christenings, parties etc. Read about how we approached this project and delivered a successful result.

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It goes without saying that the position your business’s web pages appear in the Google search results will affect the number of visitors your site attracts. What you may not be aware of is that Google have recently started making another change in the way that they decide the order in which to show their results for any given search phrase. Google can now make an accurate assessment of whether your site is adapted to work well on smaller screens as well as larger ones. Based on that assessment, they are now starting to prioritise sites that work well on mobiles and de-prioritise those that don’t. This will affect your site if it is not mobile friendly.

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Choosing images for your website or blog is not always straightforward and requires proper consideration. After all, images on a web page are not just decoration; they create a mood or atmosphere and provide visual interest which breaks up the text content of the page. They are an integral part of every page and can draw readers into your content if the images are chosen well. In this post I want to make some suggestions about image choice, image placement and finding good imagery.

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Many website owners know their site is not bringing in the business it should but they’re not sure why or what to do about it. They’re unwilling to pay for a new website as they may just end up in the same situation. A useful step to take in these circumstances is to commission a website review which will examine all aspects of the site. Our independent website reviews provide a prioritised list of actions that a business can take to improve its website so as to bring in more business and achieve the desired return on investment.

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As everyone knows, there is a lot of attempted fraud on the internet and there are people who would like to use your userid and password to access the services you use. Why do they do this? It may be that they can get financial information, e.g. credit card details, which they can take advantage of or, they may just want to use your email address to send SPAM messages to others. The first of these can obviously lead to your finances being compromised (usually quantifiable) and the second results in reputational damage, both personal and affecting your business (unquantifiable). Neither of these outcomes are, in any way, desirable. However, there are simple actions you can take to protect yourself.

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