Choosing Images for your Website

Searching for suitable images

Choosing images for your website or blog is not always straightforward and requires proper consideration. After all, images on a web page are not just decoration; they create a mood or atmosphere and provide visual interest which breaks up the text content of the page. They are an integral part of every page and can draw readers into your content if the images are chosen well. In this post I want to make some suggestions about image choice, image placement and finding good imagery.

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Website Return on Investment

How to get a good return on your investment in a website

Many website owners know their site is not bringing in the business it should but they’re not sure why or what to do about it. They’re unwilling to pay for a new website as they may just end up in the same situation. A useful step to take in these circumstances is to commission a website review which will examine all aspects of the site. Our independent website reviews provide a prioritised list of actions that a business can take to improve its website so as to bring in more business and achieve the desired return on investment.

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An Appeal about Passwords

An appeal about passwords

As everyone knows, there is a lot of attempted fraud on the internet and there are people who would like to use your userid and password to access the services you use. Why do they do this? It may be that they can get financial information, e.g. credit card details, which they can take advantage of or, they may just want to use your email address to send SPAM messages to others. The first of these can obviously lead to your finances being compromised (usually quantifiable) and the second results in reputational damage, both personal and affecting your business (unquantifiable). Neither of these outcomes are, in any way, desirable. However, there are simple actions you can take to protect yourself.

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How to Write Good Blog Posts

How to Write a Good Blog Post

I’ve been asked a couple of times recently about how to write good blog posts so I thought I would pull together some thoughts about this important topic. With so many blog posts available it is worth putting in some effort to ensure your posts are good quality as so many blog posts are poorly written. Yet, with some thought, a little planning and following some basic rules you can lift your posts above the noise and provide content that is worthwhile and easy to read and share.

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Digital Customers

Digital Customer unhappy with website

Recent posts on this blog have focused on issue of a technical nature like page load speed, but this time I am going to offer some thoughts about customers, especially digital customers. This is important as an understanding of your customers will affect the design of your site and its content.

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